Your Heart for Service

Your Heart For Service

I’ve said before that the #1 challenge that transformational entrepreneurs and service professionals have in letting their business thrive and making the difference they want to make in the world:

They avoid Selling because they think Sales have to be Sleazy.

Did you know that YOU can actually sell with authenticity and integrity?


If you think you cannot sell, this is simply not true.

If you've ever influenced a child to eat broccoli, your husband to watch a chick flick with you, or a client to face her fear, you can sell.

You don't have to be Tony Robbins with a big energy, a big personality, and a big name to be able to sell.

You don't have to be young and beautiful to sell.

You don't have to be old and wise to sell.

If you have something you want to share with others, something that can help them and make their life better, you can sell.

If you want to expand yourself and your reach, you can sell.


But you have to decide that your work and your mission are more important than your fears and doubts.

And you have to get training so you can practice and improve your skills.

You see I think it all boils down to this:

“Everybody can be great. Because anybody can serve.

“You don't have to have a college degree to serve. You don't have to make your subject and your verb agree to serve ... You don't have to know the second theory of thermodynamics in physics to serve.

“You only need a heart full of grace. A soul generated by love.”

Martin Luther King, Jr. Minister, Civil Rights Activist


So what about you?

What about your heart for service?

What about the love you have for others?

What about the passion you have for your work?

Are any of these big and deep enough to help you face your fear of selling, of putting yourself out there, and of risking rejection?


That’s the decision I had to make in 2013 after I sponsored at a big coaching event.

I got lots of interest at my booth, but in my follow up calls, I did not getting anyone interested in working with me.

It was devastating. Here I had spent buckets of money, time, and hope that on getting clients from my efforts and NADA.

Well, not nada, because one of my friends decided to work with me so I got 1 client from the experience. But that’s all.

Really, that wasn’t all.

I got “square in my face, can’t avoid it any more” that I could either face my fear of selling or give up the business that I love and am good at. It makes me tear up now thinking about it, I felt that disheartened and afraid.

I had to weigh my heart for service, my love for others, my passion for my work against my fear and avoidance.

Passion, love, and service won.

I decided to figure out this sales thing. I committed to growing and facing my fear so that I could serve others and fulfill my mission.

Today, I can tell you that it was THE BEST DECISION EVER because it has given me the confidence and conviction to share what I have to offer to the best of my ability.

It made me develop more courage and faith and take action in ways I had never done before. It made me risk and grow.

That decision has brought me to a place where I KNOW what I’m here for and I’m committed to sharing it in the best ways I can.


And that’s what I want for you:

  • the clear knowledge that you are here to serve,
  • the conviction that you can help others,
  • the confidence to share your work with conviction.

So how do you get there? The next step is for you to name your fears.

Here’s how:

  1. Write down or tell a friend what you think about selling and people who sell.
  2. If you were a person who was good at selling, what would that mean about you?
  3. What do you fear most about selling?
  4. How could you imagine yourself selling so that you would respect yourself and not feel afraid?

Reflect on what thoughts and feelings come up for you. Notice any judgements. Remember that they may be fears masquerading as truth.

Consider that you could create a different reality as you master selling as service.